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The 2021 ANA REGGIE Awards
program entry period is now closed.

The ANA REGGIE Awards showcase the most innovative, impactful, and groundbreaking brand activation campaigns of 2020.

Winning campaigns that entered the 38th Annual ANA REGGIE Awards will get the recognition they deserve and be honored for excellence in brand activation marketing. This preeminent awards program is open to both internal and external agencies, corporate marketing teams, media firms, and marketing solutions providers.

Winners will be revelared at the REGGIE Virtual Awards Celebration on Friday, May 21, 2021. 


ANA Driving Growth for Brand Activation Marketers

ANA’s mission is to drive growth for marketing professionals, for brands and businesses, and for the industry. We focus relentlessly on driving growth by fueling smarter marketing and leading industry change.

The ANA’s Brand Activation practice is thoughtfully crafted to reflect today’s core disciplines of brand activation marketing practices – Commerce, Content, Experiential, Influencer, Promotion and Relationship Marketing. Brand Activation is marketing that both builds a brand’s image and drives a specific consumer action through one or more of six identifiable disciplines. These disciplines help bring a brand to life by connecting and interacting with the consumer on a personal level. ANA’s Brand Activation practice provides proven, practical, forward-leaning member resources you need now to make critical decisions to fuel your business results and grow enduring brands.

ANA Brand Activation Partners include:

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